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Wednesday, July 15, 2015

Basic Things You Have To Prepare Before Running Drug Stores

By Jana Serrano


With the wide opportunities presented to different businesses, its no wonder why we see a lot of people wanting to try out their luck to see if they can make it inside the business circle. Your creativity and resources are your major assets. As long as you have an idea on what you want to sell to the market and the money to start it, then you can go ahead with working on the details.

The primary thing that is required when setting one up is the need. What specific need are you providing. Even if you have the funds, you will not know how to use them well without knowing beforehand the needs of the people whom you want to address the products to. A good example of this would be the drug stores in South San Francisco. Their service is clear. They provide generic drugs or medicines to those who are sick and in need of health supplements.

As soon as you have this, you can already jump start your plans. Still, the challenge does not end there. Promoting your brand and your company is another thing that you will need to look into. You are competing with some established local brands after all. To gear up, here are things that you should start preparing.

Specific profile of your market. You do not have to deal with names of people here. Rather, you should get to know your main audience better through their interests. What things attract them most. Where do they usually hang out. What are their age range. All of these things can help you decide where you should set up your shop and the specific things that you have to work for it.

Location. The rule is simple. If you do not make yourself accessible to your market, then you will fail to get the sales that you want to have. Since you are planning to sell some medicines, then you should choose a place that they can easily visit every time they need to buy one.

Workers. What kind of people do you need to hire. What are their expertise. The most basic ones include the accountant, pharmacist and manager. You can fill in other spots as you see fit. The most important thing that you have to remember is the fact that they are all part of your budget. So better hire them right.

Budget plan. And of course there is that issue about money. How much do you have at hand as a start up fund. Is it your personal funds or are you planning to go for loans. Regardless of the mode that you would want to use in acquiring the money that you need, you will have to create a detailed plan on your expected expenses. This will give you an idea if the sum you have is enough for what you need.

Business plan. How do you plan to go about with your business. This is a very tricky thing that will require time and careful thinking on the part of those people who are planning it out. This will serve as your guide. When you forget something and ask questions, the business plan should be able to provide answers for it.

Businesses are no joke. It took considerable amount of time to set it up. This is exactly why there is a need to carefully plan it all out. If you are doing it with other people, then better get going and prepare all the things that we have mentioned on this list.




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